- Build your
credibility before you begin selling via social media. (Have your internal systems
setup and have those recommendations on the website).
- Allow your
staff to participate in an open (but administrated) access to utilise their
Twitter and blogging networks, (you never know who they know).
emails are not effective. Personalisation is the keyword for 2019, you need to
create relevancy and be helpful.
- By using
your Facebook fan page to promote key content of your email newsletter you
get to repurpose your content, you get a broader coverage.
the right conversations and at the right time, through really understanding
your Buyer personas.
your investment on search spending by using data from further down the sales funnel
giving you more honed data sets.
in social media. Social Media is not free, as discussed in a previous blog
mis-conceptions of social-media.